ROCHESTER, N.Y. – June 15, 2018 – Jewish Senior Life was recognized with a PRism Award of Excellence for the opening celebration of its nine new Green House Homes, which welcomed their first residents in the fall of 2017. The 2018 PRism Awards, hosted by the Rochester Public Relations Society of America (PRSA), recognizes the highest standards in research, planning, execution and evaluation for public relations. More than 200 submissions were received for consideration.
Jewish Senior Life, together with its agency partner Partners + Napier, was awarded a PRism Award of Excellence in the Not-for-Profit Events/Observances Conferences for the second year in a row. The Events/Observances category is the most competitive category, showcasing event programs that rendered exceptional results, meeting and exceeding program objectives. The Jewish Senior Life Green House Cottages Opening Celebration in 2017 brought together hundreds of supporters, including residents and their families, friends of the organization, media and public officials.
“The opening celebration was about rallying everyone together to commemorate the next chapter of our organization,” said Jane Knickerbocker, Vice President of Marketing at Jewish Senior Life. “We are thrilled to receive this recognition and remain committed to continue elevating the quality of life of those we serve.”
The 2018 PRSA PRism Awards ceremony was held on Thursday, June 15 at The Wintergarden by Monroe’s.
See the full list of award recipients online.
About Jewish Senior Life:
Serving people of all faiths and ethnic backgrounds, Jewish Senior Life is a Continuing Care Retirement Community (CCRC) guided by the values of honoring family and aging in place. Jewish Senior Life offers all levels of care on a single campus, from independent living to skilled nursing care, along with a variety of programs and services for people living outside its campus. Consistently recognized for its high-quality care, customer satisfaction and for being a great place to work, Jewish Senior Life is CARF accredited and was named a 2017-2018 Best Nursing Home by U.S. News & World Report as well as a 2018 Top Workplace by the Rochester Democrat and Chronicle. Jewish Senior Life is a member of the Alliance for Senior Care of Greater Rochester, Leading Age, Leading Age New York, and the Association of Jewish Aging Services. For more information, please visit www.jewishseniorlife.org.
Chelsea Wagner, Partners + Napier
Jane Knickerbocker, Vice President of Marketing